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Top Data Gems
- Two-thirds of consumers who interacted with a Mobile Rising Stars ad rate the ads “better” or “much better” than a standard mobile ad posted on June 12, 2013
- Asia Pacific Has Largest Daily Online Gaming Audience posted on June 11, 2013
- Who uses Social Networks in the Netherlands? posted on June 19, 2013
- IAB’s Mobile Rising Star ad formats are more likely to drive interaction and engagement than standard mobile banners posted on June 12, 2013
- Nearly all consumers who interacted with IAB’s Mobile Rising Star ad formats recalled the ad posted on June 12, 2013
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Data Gem Tags
Android Apple Argentina Australia Brazil Canada Demographics Display Ads E-Commerce Engagement EU5 Europe Facebook France Germany Google Google Sites Growth India Infographic iPhone Ireland Italy Japan LinkedIn London Games Microsoft Mobile Mobile Mondays MobiLens Netherlands Online Video Poland Retail RIM Smartphone Smartphones Social Media Social Networking Spain Sports Symbian Tablet Tablets Turkey Twitter.com U.K. U.S. UK YouTubeData Mine Archives
Social Networking Archive
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Will Tumblr Bring a Younger Audience to Yahoo! Sites?
Posted on May 23, 2013 | No CommentsWith the industry buzzing about Yahoo!’s recent acquisition of popular blogging network Tumblr, there have been a variety of reasons cited as motivations behind it. One of the more interesting... -
The German Social Networking Landscape
Posted on February 8, 2013 | No CommentsIn December 2012, 46.4 million German internet users accessed a social networking site from a computer at least once during the month. The German Press Agency (DPA) recently published a... -
Who Is Using Twitter in France?
Posted on January 2, 2013 | No CommentsOver the past year, Twitter’s desktop audience has grown by 53 percent, reaching 5.5 million French internet users in November 2012, making France the 7th largest market for Twitter. -
More than Half of People that Access Social Networks on their Smartphone do so on a Near Daily Basis
Posted on February 29, 2012 | No Comments2011 saw the continued rise of social networking via smartphone devices and the increasing frequency of this behavior. -
Facebook-Led Social Media Market is Redefining Communication in the Digital and Physical Worlds
Posted on February 20, 2012 | No CommentsSocial Networking accounted for 16.6 percent of all U.S. online minutes at the end of 2011 and is on track to surpass Portals as the most engaging online activity in 2012. -
LinkedIn Financial Customers More Affluent than Facebook Users
Posted on January 18, 2012 | 3 CommentsA demographic analysis of financial customers who use social media reveals that a greater percentage of visitors to LinkedIn show higher incomes than visitors to Facebook. -
Monthly Time Spent on Facebook Surges to Nearly 5 Hours in Brazil
Posted on January 17, 2012 | No CommentsIn December 2011, an average visitor to Facebook.com spent 4.8 hours on the site, surging from just 37 minutes in December 2010. -
Facebook Takes the Lead in Brazilian Social Networking Market
Posted on January 17, 2012 | No CommentsFacebook.com finally secured the top position in Brazil’s social networking ranking in December 2011 with 36.1 million visitors, nearly tripling in audience size in the past year. -
People Spent 6.7 Billion Hours on Social Networks in October
Posted on January 4, 2012 | 1 CommentSocial networking sites now reach 82 percent of the world’s online population, representing 1.2 billion users around the world. -
Women Spend More Time Social Networking than Men Worldwide
Posted on December 22, 2011 | No CommentsAcross global regions, women spend more time social networking than men.