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Top Data Gems
- Two-thirds of consumers who interacted with a Mobile Rising Stars ad rate the ads “better” or “much better” than a standard mobile ad posted on June 12, 2013
- Asia Pacific Has Largest Daily Online Gaming Audience posted on June 11, 2013
- IAB’s Mobile Rising Star ad formats are more likely to drive interaction and engagement than standard mobile banners posted on June 12, 2013
- Nearly all consumers who interacted with IAB’s Mobile Rising Star ad formats recalled the ad posted on June 12, 2013
- Nearly a Third of Internet Users in Nordic Countries Access Gambling Sites posted on May 29, 2013
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Data Gem Tags
Android Apple Argentina Australia Brazil Canada Demographics Display Ads E-Commerce Engagement EU5 Europe Facebook France Germany Google Google Sites Growth India Infographic iPhone Ireland Italy Japan LinkedIn London Games Microsoft Mobile Mobile Mondays MobiLens Netherlands Online Video Poland Retail RIM Smartphone Smartphones Social Media Social Networking Spain Sports Symbian Tablet Tablets Turkey Twitter.com U.K. U.S. UK YouTubeData Mine Archives
Latin America Archive
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Viewers in Mexico Watched 5 Hours of Video on YouTube in September
Posted on November 15, 2011 | No CommentsSince the beginning of 2011, Mexico's online video audience has grown 17% to reach 20.5 million viewers, representing 85% of the total online population. -
96 Percent of Online Users in Peru Consume Entertainment Content
Posted on November 9, 2011 | No CommentsOnline users in Peru displayed a strong attraction to Entertainment content with 96.4% of the country's online population visiting a site within the category in September 2011. -
Tablets Drive Half of Non-Computer Traffic in Colombia
Posted on October 18, 2011 | No CommentsTablets drive half of non-computer traffic in Columbia – one of the highest percentages for tablets seen across markets. -
Orkut Leads Social Networking Market in Brazil But Facebook Growing Fast
Posted on September 27, 2011 | 1 CommentBrazil is home to one of the most unique social networking environments in the world – and one of the few market where Facebook.com does not lead the Social Networking category. -
Social Networking Visitation and Engagement by Region
Posted on September 22, 2011 | No CommentsAlthough Asia Pacific is home to the largest social networking population by visitors, the region accounted for just 16.5% of all social networking minutes. -
Top Markets for Facebook by Percent Reach
Posted on September 21, 2011 | No CommentsAlthough the largest Facebook.com markets by audience size are the United States, Germany and India, many of the most highly penetrated markets for the social networking giant are in Latin America. -
Top Social Networking Sites in Latin America
Posted on September 21, 2011 | No CommentsFacebook.com is a strong leader in the Latin American social networking market reaching more than 91 million visitors in June, up 52 percent in the past year. -
Latin American Social Networking Audience Grows 16 Percent in Past Year
Posted on September 20, 2011 | No CommentsIn June 2011, 114.5 million people in Latin America visited a social networking site, representing 96% of the entire online population in the region. -
Social Networking Accounts for Largest Share of Minutes in Mexico
Posted on September 6, 2011 | No CommentsAn analysis of how Internet users in Mexico spend their time online revealed that Social Networking now leads all categories based on total minutes, accounting for 28.6% of time spent online in July – up from 12.8% a year ago. -
Infographic: LinkedIn Usage Across Selected Markets
Posted on September 1, 2011 | No CommentsThe monthly French business magazine Capital recently published an infographic using comScore data for select LinkedIn markets*.