As Milan Fashion Week is in full swing, we took a look at online audience growth via PC to three large fashion brands in Italy, namely Gucci, Dolce & Gabbana and Prada.
Over the past year, all three fashion brands showed strong growth figures in Italy. DolceGabanna.it achieved the biggest growth in unique visitors over the year (up 138 percent) reaching 61,000 unique visitors in July 2013. Prada.com came second in terms of growth with an increase of 99 percent to reach 40,000 unique visitors in July 2013. Gucci.com topped the ranking in regards to audience size and attracted 112,000 unique visitors in July 2013, an increase of 83 percent compared to the same month last year.